List of products by brand BMW M
BMW M: The Pinnacle of German Automotive Excellence
Established in 1972 as BMW Motorsport GmbH, BMW M represents the pinnacle of German automotive performance. Initially focused on racing, it swiftly translated its expertise to the road, creating vehicles that blend power and precision. The iconic logo with its blue, violet, and red stripes symbolizes the fusion of BMW's heritage with the racing world. Today, BMW M continues to innovate, offering models that embody the true "joy of driving."
MoreBMW M: Uncompromising Performance and Innovation
Since 1972, BMW M has epitomized excellence in motorsport and on the road. The division originated as BMW Motorsport GmbH, aiming to consolidate the brand's sporting activities. The first iconic model, the 1978 BMW M1, set new standards in design and performance. The distinctive blue, violet, and red stripes of the M logo represent the fusion of tradition and innovation. Today, BMW M continues to push boundaries, offering vehicles that combine luxury and dynamism.
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